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Burgan Bank Launches Upgraded Youth Account
In an effort to meet the market’s diverse needs and spread vital financial literacy
Kuwait, 3 June 2024: In continued efforts to address the different market segments’ needs, Burgan Bank recently announced the launch of its revamped and upgraded Youth interest-bearing savings account, designed around the evolving lifestyles and aspirations of Kuwaiti high school and university students, aged 15 to 25. The launch of the all-new Youth account is a testament to Burgan’s unwavering commitment to serving all groups of its community through tailoring and developing innovative products and services to meet their ever-changing needs.
“Today’s youth are tomorrow’s leaders, that’s why it is crucial that we provide them with the proper financial tools that enable them to practice the responsibility of managing their finances soundly and wisely at an early age,” said Mr. Nasser Al-Qaisi, General Manager – Retail Banking at Burgan Bank. “Our Youth account centers on the evolving needs and lifestyles of today’s young adults, whereby every account feature stems from our insights about this dynamic market segment. With this revamped product, we aim to raise our youths’ financial literacy and banking awareness in an engaging and rewarding way, and, most importantly, encourage them to adopt the saving culture.”
Opening a Youth account requires its applicants to transfer their student allowance to it, noting that no minimum deposit value is mandated for opening the account or for it to start yielding interest. Upon opening the account, young account holders can enjoy a wide range of year-long tailored benefits, exclusive offers, promotions, and events. Among the special benefits that Youth account holders can enjoy are a KD 100 cash gift upon student allowance transfer, a referral-based rewards program, and an annual draw to win a car. Furthermore, Youth account customers are eligible for a VIP Mastercard prepaid that’s free of charge for the first year.
Burgan’s Youth account is in tune with the Bank’s efforts to raise financial literacy and spread banking awareness amongst its customers and the different groups of society. In addition to motivating more customers to adopt the saving culture, the Bank also continues to share valuable information about the safest and most secure banking practices. This comes as part of its ongoing support of the “Let’s Be Aware” (Diraya) banking awareness campaign, which was launched by the Central Bank of Kuwait (CBK) and the Kuwait Banking Association (KBA) in cooperation with Kuwaiti banks.
Stemming from its institutional philosophy, “Driven by You”, Burgan Bank continues to innovate new banking products and services that respond to the ever-changing market needs and growing aspirations of its various segments. This includes the Al Rateb salary account, which earns its customers a cash gift of up to KD 2,000 upon salary transfer, the flagship draw and savings Kanz account as well as the awal savings account for children up to 14 years of age.
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