Burgan Bank Enhances Customer Experience with Electronic Virtual Assistant “BANKI”
Investing in emerging technologies and first-of-its-kind solutions that are transforming the banking sector
Kuwait – 13 June 2020: Demonstrating its leadership as an innovative financial solutions provider, Burgan Bank recently launched its voice enabled artificial intelligence-powered banking chatbot named ‘BANKI’. Adapting to the latest trends reshaping the banking sector, the electronic virtual assistant was built to serve customers in a safe, reliable and timely manner.
‘BANKI’ uses the latest in AI and Natural Language Processing (NLP), to better understand customer inquiries and enable relevant and contextual responses from innumerable sources accordingly. Burgan Bank’s customers can now receive information related to products and services instantaneously by conversing with ‘BANKI’ in both voice and text available in Arabic and English languages instead of searching, browsing, clicking buttons or waiting on a call. Moreover, ‘BANKI’ is available round the clock to assist any customer with their banking needs.
“Burgan Bank adopts modern and pioneering services and technologies in line with current market trends which are leading to a shift in the way banks work and perform. With evolving customer expectations, we believe that AI is the key to creating personalized and better customer experiences across the digital channels. The Bank is investing in conversational AI as part of its strategy to empower customers and provide them with deeper insights into making better financial decisions as they make everyday purchases or prepare for life’s biggest moments,” said Mr. Masoud Hayat, Burgan Bank Vice-Chairman and Group CEO.
Burgan Bank’s Group Chief Operations and Technology Officer, Mr. Venkat Menon, added “We are laying a very solid foundation for the transition to the next phase of artificial intelligence-based voice and chat enabled ‘conversational banking’. Our goal is to ensure the entire service experience is seamless and more personalized with instant responses so that the chatbot can evolve and act as a banking assistant in the future.” said
Burgan Bank customers can begin engaging and interacting with ‘BANKI’ currently on the official website in their preferred language, with the service launching soon on the bank’s social media platforms as well.
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