Chloé Launches The New Spring/summer 2019 Advertising Campaign Featuring Two Iconic “rosie” Style Sunglasses
April 23, 2019: Chloé introduces the new, free-spirited Spring/Summer 2019 advertising campaign, inspired by a dreamlike voyage to Greece filled with grace, femininity and sisterhood, shot by Steven Meisel.
The immersive imagery, an intimate interior setting infused with Mediterranean light, portrays women’s evocative beauty with intrigue, which highlights the new “Rosie” sunglasses featured in the story.
The now iconic design concept takes center stage with a new, gradient Gold/Violet Fuchsia tone, which was inspired by Chloé’s ready-to-wear runway show, and lends an even more vivid aspect to the look.
The campaign also features the sharp, new “Rosie” cat-eye shape, which adds further flair to this unique 3-piece frame with a heightened profile designed with attitude and allure.
The distinguishing element of these two sunglasses is achieved with a rigorous artisanal process that creates a shiny, beveled effect upon the thick lenses, echoing the alluring, scalloped design.
Other notable features include the thin, metal bridge and coordinated temples with sunburst-shaped, decorative screws, both finished with an exclusive chiseled pattern for added refinement.
Both styles are completed with flexible hinges and Chloé’s signature metal, teardrop cutout serving as an aesthetic and functional detail for attaching the optional chain accessory. Each style is available in Gold/Gradient Khaki, Gold/Gradient Brown, Gold/Gradient Coral, Gold/Gradient Turquoise and Gold/Violet Fuchsia.
Home >> Fashion Section
KIB Organizes the First Partners and Suppliers' Forum in Kuwait
Ogilvy Appoints Antonis Kocheilas Global Chief Transformation Officer
KIB Mubader Center launches ‘E-Cothon' digital commerce competition
SAP Appoints New Managing Director for Kuwait
KIB announces winners of Al Dirwaza account's weekly draw April 2024
Burgan Bank Sponsors Free Jabriya's Latest Musical Festival “Macintosh”
KIB offers the best financing offer on Nissan Patrol models through KIB PayTally ...
Ooredoo Kuwait confirms its leadership in supporting sustainability solutions on ...
Hysek reveals iconic timepieces at Watches & Wonders 2024
KIB recognized as ‘Best Bank in Financial Literacy Program MENA' by CFI.co
Burgan Bank Continues Its Support for KACCH & BACCH for the 23rd Consecutive Yea ...
Khabib's Official Training Gloves Will Be Sold at Tooba Charity Auction in Dubai
Burgan Bank Sponsors the Bristol Rovers Football Academy
Porsche Centre Shuwaikh unveils the 2024 Panamera
Burgan Bank Adds Birthday Leaves to Employee Benefits
Burgan Concludes Sponsorship of Kuwait Equestrian Federation's 2023/2024 Tour
KIB shares Iftar meal with security guards as part of its Ramadan campaign
A Deep Dive into the New HUAWEI FreeClip: What Makes the C-bridge Design a Truly ...
KIB announces winners of Al Dirwaza account's monthly and weekly draw