Kuwait, April 11, 2019:  IDEMIA, the global leader in Augmented Identity, is delighted to announce its partnership with Kuwait Finance House (KFH) to offer the first metal payment card in the country. This full-metal-card is the most premium product of the IDEMIA Smart Metal range.

Long considered a pioneer in Shar’iah compliant banking and one of the foremost Islamic financial institutions in the world, KFH has set another record with the introduction of Kuwait’s first metalpayment card. Partnering with IDEMIA, KFH will offer its new metal cards as an upgrade to a select group of its premium customers.

Bearing a one-of-a-kind laser-engraved design that demonstrates the bank’s commitment to service and innovation, IDEMIA’s smart metal card allows KFH to offer a distinct payment experience and unique status symbol to its high net worth customer segment. 

For over 18 years, KFH has leveraged IDEMIA technology and design expertise to introduce a variety of innovative and market-leading card products to Kuwait. 

'We are extremely pleased to be working with IDEMIA on the introduction of the country’s first metal card to KFH customers,” said Fadi Chalouhi, Group General Manager Retail Banking at KFH. “Throughout our partnership, IDEMIA has supported KFH with proven and innovative technology so that we are able to deliver the most advanced and seamless banking experience to our customers. IDEMIA’s metal card technology is well proven in the market and delivers the quality and experience our premium customers are looking for.”

“We are proud that our smart metal card technology has been chosen for this lighthouse KFH project,” said Julia Schoonenberg, Senior Vice President (Middle East  & Africa), Financial Institutions, IDEMIA. “This highlights the trust that KFH has in us. As a market leader in metal cards, IDEMIA strives to provide our clients with high-quality products that reflect their commitment to end-customers – including a deep and active involvement in the card’s design.”