Kuwait, 15 July 2024: Kuwait International Bank (KIB) announced the conclusion of its annual blood donation campaign, which was launched in collaboration with the Kuwait Central Blood Bank under the slogan “Your Donation Saves Lives”. This initiative comes as part of KIB’s comprehensive social responsibility strategy, which embraces sustainable corporate practices and embodies the Bank’s commitment to environmental, social, and corporate governance (ESG) principles. The vital campaign was organized at KIB’s headquarters and saw the participation of many employees who volunteered to donate blood, aiming to contribute to the campaign’s health and humanitarian goals.

Commenting on the initiative, Abdullah Al Khamees, from the Marketing Department and the Corporate Communications Unit at KIB, said: “At KIB, we are committed to organizing blood donation campaigns and encouraging employees from all departments to participate. This effort aligns with our commitment to raising health and community awareness and promoting a culture of public health, in line with the goals of the Bank’s community program. Additionally, it aims to support the Blood Bank in fulfilling its vital role in meeting the ongoing needs of hospitals and healthcare institutions for surplus blood supplies for their patients.” He added: “Blood donation helps stimulate blood circulation and prevent diseases. We consider it an important motivator for adopting a healthy lifestyle that improves the physical health of participants.”

Al Khamees praised the active role KIB employees play in supporting and ensuring the success of this campaign every year through their continuous dedication to volunteering and donating blood. He noted that “this reflects their understanding of the importance of each individual’s role in achieving the success of any charitable initiative and the significant impact it has on society as a whole.”

It is worth noting that KIB continues to launch and participate in various forms of community campaigns and events that have a vital impact on the members of the community. The Bank boasts a distinguished record of advanced initiatives in the field of volunteer work, within the framework of its comprehensive social responsibility program, both internally and externally. This includes initiatives for health awareness, mental and physical well-being, sports events, as well as local and regional humanitarian contributions and national participation in related fields.